Tips for writing effective image descriptions.

Swirling paint in shades of purple that looks like stone marble.
Swirling paint in shades of purple that looks like stone marble.

The importance of alt text


5 reasons why flyers don't belong on social media

A neon sign resembling a Instagram notification bubble indicating there are zero likes.
A neon sign resembling a Instagram notification bubble indicating there are zero likes.
Image: Prateek Katyal

Your flyer isn’t accessible


How to make your Twitter chat more accessible


How to split your personal and professional alerts

The Facebook notification bell used as a pattern. Each bell shows an excessive number of notifications.
The Facebook notification bell used as a pattern. Each bell shows an excessive number of notifications.


Is it for accessibility or SEO?


What to know about the long-overdue accessibility feature

The stickers menu from Instagram showing a sticker for captions in addition to stickers for mentions and locations.
The stickers menu from Instagram showing a sticker for captions in addition to stickers for mentions and locations.


Better ways to handle flattened copy on social media


How elected officials can better communicate with all of their constituents online

The American flag, but instead of white stars on a blue field, the Twitter logo is shown 50 times.
The American flag, but instead of white stars on a blue field, the Twitter logo is shown 50 times.


It’s time to start treating social media professionals with respect

Metallic confetti in the shape of five-point stars on a multi-colored surface.
Metallic confetti in the shape of five-point stars on a multi-colored surface.
Photo by Suzy Hazelwood on Pexels


Twitter rolled out its long-awaited stories feature in the U.S. today

Screenshot of the top of the Twitter app showing circles that indicate people have posted Fleets.
Screenshot of the top of the Twitter app showing circles that indicate people have posted Fleets.

Alexa Heinrich

Award-winning Social Media Manager in Florida. Advocate for digital accessibility and inclusive content. Former Chicagoan. www.therealalexa.com

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